One might say, “It’s just an article in Popular Science, not a statment on gender roles in all of society.” The truth is everything we say and do, and read and consume is a statement (and usually it has something to say one way or another about gender roles as well).

Basically, Ted Kehoe made some colorful bubbles that disappear, thus leaving no stains on furniture and carpets. So Popular Science did an article on it. The article (and this is nothing unique it happens a lot more then it gets pointed out) makes a LOT of gender role assumptions and inferences.

I’ll let A.Z. at the (S)hitlist tell you more:

“So Kehoe pulled out the old pots and powders and set about destroying [wife] Sherri’s new marble countertops.” Now, I thought when people buy a home together, the structural components are collectively owned. Sherri Kehoe must either be really selfish to claim those countertops as her own, or maybe she—like all women, of course!—lives in the kitchen and dreams of marble countertops at night. Clearly, Haney thought it relevant to his topic to communicate that Sherri is the sole owner of the marble countertops, right?

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[read the article]